reo recruitment is a fresh and innovative recruitment firm that lives and breathes its mantra: ‘building teams, building careers’. fatfish was approached to refresh the reo brand for use in Australia and its growing international markets.
fatfish first developed a visual language that represented the reo brand values. It needed to stand out from other recruitment agencies so it was important to inject a little humor into the creative.
We used imagery unique to reo rather than using the typical ‘people-shots’ styled imagery flooding the recruitment market. The result is a simple but effective take on the world of recruitment where the initial response post launch has been outstanding.
“I am totally inspired by the work you guys do… and I am so thankful that we have found the creativity in fatfish. Fantastic work!”